Trade fairs

Basel, 24 October 2008

HealthyChoices@Jungbunzlauer at HiE 2008

With a range of health promoting ingredients Jungbunzlauer will present innovative solutions to today’s top health trends:

  • mineral fortification
  • sugar replacement
  • salt substitution

The mineral salts of Jungbunzlauer comprise calcium, magnesium and potassium derived from citric or gluconic acid. At the HiE, zinc citrate will be presented for the first time as the latest addition to this unique range of high-purity, neutral tasting organic sources. On top of their high bioavailability, specific benefits such as immunity, heart health, muscle health, bone health as well as acid-base balance are exploited for new healthy product concepts.

Jungbunzlauer is the only European manufacturer of erythritol, the first all-natural and low calorie bulk sweetener. Erythritol provides a taste profile very close to sugar and allows creating fully flavoured products. Jungbunzlauer’s sugar replacer is tooth friendly, offers a very low glycemic index, a high digestive tolerance and a great blendability with other sweeteners.

With sub4salt®Jungbunzlauer offers a cutting edge salt substitute which can help to reduce sodium content in food products by up to 50 per cent without compromising on taste. sub4salt® not only contributes to a taste profile which is hardly distinguishable from the full-salt variant, but also maintains the functionality of salt in the end product.

Visit our stand H045 in hall 1 for more information!